Today, I am speaking with John Ray, of Inspect & Cloud, a digital property inspection software product. If you haven’t heard of this software, I think you will love it. It is just really cool, and John is also a really cool guy. John began in real estate when he was 18 years old. He soon discovered that selling houses was harder than he thought, but he was good with technology. He started developing websites for realtors and working on marketing and lead generation.
While working on the tech side of real estate, John was offered an opportunity to teach at Google. He ended up traveling with a group of brand ambassadors and teaching SEO, lead generation, and email marketing. John wanted to implement some of the things he was teaching and he was also fascinated by SaaS product. After talking to many realtors, he realized that there was a pain point when it came to managing paper property inspections. Here is John’s story of the creation of Inspect & Cloud.
[04:47] How managing paper property inspections was an issue which created an opportunity for searchable cloud based reports.
[05:44] In three and half years they have grown from zero users to over a thousand.
[06:22] Inspect & Cloud digitizes inspection reports.
[07:51] How Inspect & Cloud makes it really easy to compile and organize property information in a few minutes.
[09:53] Saving time using software as opposed to hiring more people. Scalable businesses use technology.
[11:34] How Inspect & Cloud offers the most features and most streamlined inspection report organization.
[14:10] How using one software that does everything doesn't give you the features and efficiency of specialized software that does the best job.
[18:30] The goal of managing systems and processes and let those manage the team.
[20:55] How Gamification and accountability are incorporated into the software.
[24:21] Leveraging software and communication the right way.
[28:56] Challenges with property managers not communicating the actions they are taking.
[37:37] How it's backward thinking to skimp on software that touches with the property owners.
[40:00] Perceived value is everything. Your competitive advantage allows you to collect prospects.
It was fascinating that I could offer service and build products from a backpack anywhere in the world.
We offer a solution that hits 30 or 40 extra valuable data points.
This new software is helping to bridge the property management gap and utilize the best tools.